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Is Your Church Social - Part 12 - Facebook 鈥?Stealth Church Marketing
Posted On : Jan-08-2010 | seen (334) times | Article Word Count : 892 |

Facebook has become the most popular social networking website on the Internet. Millions of people have a profile and most people have lots of friends. Their friends may range from family members https://www.wholesalejordansclearance.com/ , to people they work with, to friends from college or high school. Most of your church鈥檚 members who are on Facebook have friends who are not church members. So, how can this help you in your church marketing strategy? Facebook has become the most popular social networking website on the Internet. Millions of people have a profile and most people have lots of friends. Their friends may range from family members, to people they work with jordan shoes clearance , to friends from college or high school. Most of your church鈥檚 members who are on Facebook have friends who are not church members. So, how can this help you in your church marketing strategy?

The Power of a Network:
One of the best features on Facebook and probably the reason Facebook has done so well, is the News Feed feature. The way the News Feed works is that whenever a person does something on their profile, whether it鈥檚 posting pictures wholesale jordan shoes , saying what they are doing, or one of their friends writing on their wall, a news story is created and added to the profile鈥檚 News Feed. That story is then not only posted on that person鈥檚 profile, but it is also distributed to all of their friends. So cheap jordan shoes 2020 , if you post a picture to your profile, all of your friends are instantly made aware of that. That could be tens or hundreds of people鈥ven thousands of people (if you鈥檙e really popular). If your friends post something about the photos, then their friends are made aware of the photos. You can see how word can spread very quickly to a lot of people.

Stealth Church Marketing and Evangelism:
I鈥檓 sure by now every reader of my articles has created a Facebook Page for their church ;). And, of course cheap jordan shoes womens , once you created your Facebook Page, you announced it at church and every one of your members who have a Facebook profile went home and immediately became a 鈥渇an鈥?of the church. Members who weren鈥檛 on Facebook went home and created a profile so they could become a fan. Maybe that鈥檚 an overly rosy picture, but when each one of your members signed up as a fan, a news story was created on their profile and their news feed sent out a message to all their friends telling everyone that they are now a fan of your church. So cheap jordan shoes mens , if your church has 100 members on Facebook and each of them has only 10 friends, 1000 people could have had a message come up on their Facebook profile that told them about your church. Not bad for a minute鈥檚 work. And it was done in a completely natural way.

Most people who are on Facebook live out their lives to some extent on Facebook. It鈥檚 part of the fun. People post comments about what they are doing at any given time like, 鈥淜urt is watching his dogs destroy their new toy鈥?or 鈥淏ob is getting his Jack Bauer on. 24 Rocks!鈥?or they post pictures from their trip to South Dakota. With people living out their lives on Facebook, it鈥檚 completely natural for members of your church to post things related to your church and their relationship with Christ. After all cheap jordan shoes online , that鈥檚 part of their lives. Whether it is becoming a fan of the church, posting pictures from a church event they attended, or posting a comment how Christ is working in their lives, your members can be adding things about your church and their faith to their profile and spreading the word about Christ and your church to all their friends in a way that is not invasive. Many people are uncomfortable approaching someone directly to tell them about Christ. While that is still something we should be doing cheap jordan shoes from china , Facebook provides a way to share our lives with Christ indirectly. It doesn鈥檛 seem like marketing or evangelism, but it is.

A Recommendation and a Sneak Peek:
In addition to the fact that this form of church marketing on Facebook is stealthy, it is also a subtle recommendation for the church as well a sneak peek into what the church is like. One of the best forms of marketing for any church or business is the recommendation of that church or business to a friend. We don鈥檛 always believe what a company or organization tells us, but if a friend tells me that he really likes a particular product cheap jordan shoes , I鈥檓 much more likely to get that product. By posting positive things about their experiences in church, your members are in effect recommending the church to their friends. That can have a profound effect. Your members are also providing a window for their friends to see what your church is like. If their friends are not familiar with church or had a bad experience at a church, this can be a great way to show them what your church is like and make them feel more comfortable visiting.

It鈥檚 the secret power of Fac

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